New online ticket system to boost Town Hall and Pittville Pump Room
A new and improved ticketing system will help boost the popularity of Town Hall and Pittville Pump Room, entertainment bosses hope.
The system and accompanying updated website went live at the beginning of last week and it has been designed to keep things simple as part of a bid to entice more people to take advantage of two of Cheltenham’s most iconic buildings.
It comes after the venues smashed financial targets in 2013/13 thanks to visits from a host of famous faces.
Big name comedians like Jimmy Carr and Alan Davies played to bumper audiences and other sold out performances helped provide a very welcome boost in ticket sales.
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Meanwhile, more and more happy couples and event organisers have been booking the facilities which helped push income through the roof.
Cheltenham Borough Council, which owns the two buildings, was hoping they would generate £535,000 during the last financial year but they ended up bringing in just shy of £570,000.
And it’s a case of fingers crossed that figure is improved upon this year.
Gary Nejrup, entertainment and business manager for Cheltenham Town Hall and Pittville Pump Room, said: “The system used by Cheltenham Town Hall came to the end of its contract in October 2013, which gave us an opportunity to upgrade our website and ticketing system.
“The website and ticketing system both went live on Tuesday October 15.
“The website is forward-thinking and more user-friendly and aims to encourage interaction with a visual-led approach; a format that has become increasingly popular over the past 12 months.
“The site is full of new features, striking imagery and easier-to-digest copy, whilst also being responsive across a range of devices such as phones and tablets for on-the-go access.”
For Mr Nejrup , simplicity is the key.
“The most noticeable changes include simpler navigation bars; the facility to switch between icon, list and calendar views, and filter events; prominent wedding and hire tabs; and clearer contact details and social media links across all pages,” he explained.
“Improved navigation and functionality throughout will allow users to easily discover the vibrant world of entertainment and versatile event spaces in these two magnificent buildings.”