Can you get a new clothing wardrobe for price of weekly food shop?
ONE dream many women share is to have a brand-new wardrobe every season.
But with so many of us tightening our belts, can we really afford to satisfy our cravings for the latest trends?
With the rivalry between high-street labels and supermarket names growing, I decided to find out whether you really need to plunder your savings to possess a new wardrobe.
I headed out to some of the county’s supermarkets and set myself the challenge of buying an entire wardrobe for the same price as an average weekly shop for a family of four.
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With £150, my first stop for this season’s must-have leather skirt was Tesco’s F&F range at the Cheltenham store in Colletts Drive.
I found a convincing pleather (plastic leather) skirt for a cost of £16 and a chunky cream knit for £18, which makes a great weekend day outfit.
The secret to budget buying is finding a selection of items which can be mixed and matched to create different outfits.
With this in mind, I kept the Tesco pleather skirt and teamed it up with a smart white top for £18.
Weekend wear and office look done, I had evening attire and casual clothes left to find.
Again in Tesco, I found a top with an attached asymmetric necklace which added colour to the skirt and, coupled with patent black heels for £16, transformed me into a Friday evening cocktail drinker.
Down to £82 and no sign of a casual look yet, I switched to Asda in Up Hatherley.
Although priced slightly higher, the quality was noticeably better and the choice wider.
I left with a patterned jumper to imitate the designer brands’ love for coloured embroidery this season and, after a quick visit to Sainsbury’s in Barnwood, found the perfect winter duffle coat for a total £23.
Pleased with my successful outing, I asked shoppers if they feel supermarket clothing still carries a stigma.
Mum Jodie Allen, 22, said: “Asda has some great clothes. I buy my daughter’s clothes from there too as it is always good quality.”
Amy Morley from Charlton Kings, also 22, said: “When you’re a student on a budget you can find deals on clothing that would be a lot more expensive from high-street stores.”
So, challenge accepted, I found it is possible to get the catwalk’s autumn/winter look for the price of one week’s groceries.